Content Convergence and Integration 2008 Day 3 Part 1

Unfortunately due to my work load I was unable to attend day 1 & 2 but, I am here for day three. Day three was given the title, Relationships. And, sticking with that theme was the keynote speaker at 8:00 AM was Micheal Fergusson speaking on Culture, Commerce and Copyright.

During his keynote, Micheal spoke on the topics of who owns content, the extension of copyright laws – that business’s are now asking for, and how users can enhance product documentation by being able to contribute and how product companies can benefit from having users enhance product documentation.

One of his best points was the web is not a bunch of tubes is actually a shared space. Users need to understand that we need to share the space and the content. Another thing he said, that hit home was currently big business is trying to copyright culture. For instance, copyrighting Mickey Mouse. Everyone in my generation grew up with Mickey Mouse on TV and going to Disneyland when I was a kid was a big thing. Therefore Mickey Mouse is part of our culture and you shouldn’t be able to copyright our culture.

The second session I attended was “Getting to YES!: Think and Talk like a CIO” with Mary Laplante. Mary was very a knowledgeable speaker. She covered issues such as what was most important to Board of Directors, and how to be creative and create a business case based on knowing the result would be have to be 1 of 3 end results: increase in revenue, increase in productivity and satisfying customers.

The third session I attended was “Exposing your content to the semantic web” with Djun Kim of Raincity Studios. Kim’s session was a little high level at first, while exploring exactly what semantic web was. I believe everyone but one person was unsure of what exactly it was and by the end of the hour session, I think everyone had a grasp – maybe not a full understanding – on exactly what semantic web. If you are unsure, check out Wikipedia’s definition.

The only think I think missed on was how we could use semantic web in our business life, we did touch on how it is currently used but we missed on how we could start implementing and advancing it ourselves.

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